Cultural regeneration of Prishtina’s former brick factory
Art-Tek Tulltorja revitalizes a derelict brick factory in the heart of Prishtina, transforming it into a creative and technological hub. Anchored by principles of adaptive reuse, this holistic redevelopment blends industrial heritage with vibrant contemporary functions, offering significant environmental, cultural, and economic gains.
Sustainability forms the core of Art-Tek Tulltorja’s vision. Passive design measures—solar energy generation, natural ventilation, and extensive vegetation—promote climate resilience and ecological regeneration. A robotic system repurposes industrial debris and old bricks into paving and landscaping elements, while concrete, brick, timber-based structures and biodiversity-rich green zones contribute to carbon reduction and improved air quality. These restorative landscape strategies embody circular construction, positioning the site as a living system for environmental recovery.
Strategically positioned at a cultural and infrastructural crossroads, Art-Tek Tulltorja bridges Prishtina’s city center with historically underserved neighbourhoods. Its participatory design process engages diverse community voices and integrates vital amenities including educational spaces, maker studios, and performing arts venues—directly addressing youth unemployment, skill-building, and cultural programming. Public spaces, from an expansive urban park to playful multi-story slides, encourage community interaction and reinforce Prishtina’s cultural identity. As one of Kosovo’s most significant infrastructural investments, the project also strengthens economic resilience, catalyzing local innovation through rentals and diversified income streams.
Art-Tek Tulltorja exemplifies pioneering urban renewal through its compelling integration of inclusivity, environmental responsibility, and transformative spatial design. Described as a “bricks to bytes” urban oasis, this ambitious redevelopment symbolizes both a local breakthrough and a transferable model for sustainable regeneration across similar contexts in Europe and beyond.
Jury Appraisal
The Holcim Foundation Awards jury for Europe praised Art-Tek Tulltorja as a catalyst for sustainable urban revival. Jurors noted that in post-conflict Kosovo, this project’s holistic vision – spanning environmental remediation, cultural programming, and economic development – could have an outsized impact. They deemed its multi-layered approach to adaptive reuse, clean energy, and community inclusion exemplary of the Foundation’s sustainability goals. Rather than relying on an architectural ‘wow factor’” the design emphasizes transforming the site and empowering the people of Pristina. While the jury noted the visual renders of the submission could have used a more sophisticated design to convey the value of this project, ultimately, they were convinced it was deserving of the special recognition award – hoping the recognition will spur its implementation and inspire similar regenerative initiatives in emerging urban centers.
Project Team
Main Authors: Rafi Segal, Rafi Segal A+U; Bekim Ramku, Office of Urban Drafters; Alexander D'Hooghe, ORG Permanent Modernity; and Marisa Jahn, Studio Rev
Themes
Circularity & Resource Efficiency | Social Equity & Inclusion | Adaptive Reuse
Status
Detailed Design Stage
Sustainability Goals
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Healthy Planet
Sustainable building design through passive measures
Art-Tek Tulltorja is designed as a climate-forward, art and technology district nurturing the next generation of creatives and entrepreneurs in Kosovo and beyond — a transformation from bricks to bytes. Located in a former brick factory in the heart of the capital city of Prishtina, Tulltorja’s design holistically approaches sustainability through the reuse of abandoned buildings, extensive solar capture, recycling bricks and industrial debris, natural ventilation, greywater irrigation, extensive tree and vegetation planting, and shading from ample greenery to foster a more livable city. Tulltorja’s innovative designs invite cultural innovation, discovery, and connection to the past, and climate resiliency in the Balkans and beyond.
Efficient construction and operations
Operational Eco-Park: Art-Tek Tulltorja’s on-site robot named “Tull-e” (“tulle” in Albanian means brick; “tulltorja” means brick factory) incorporates old crushed brick and industrial debris into a cement amalgam used to create colorful pavers, walls and partition blocks, street furniture, landscape elements, retention walls, and more.
Carbon sinks: Cross-Laminated Timber (CLT)/mass timber used in building construction store carbon dioxide for the entire lifespan of the building.
Net Positive Energy: Extensive rooftop solar panels generate more energy than what is consumed on-site, returning energy to the grid and supporting the site’s community center, education programs, and non-profit cultural programs.
Landscape & Biodiversity Integration
Kosovo’s current over-reliance on coal mining contributes to poor air quality. Other factors limiting biodiversity and public health include unmitigated industrial pollutants throughout the site. Art-Tek Tulltorja pro-actively remediates the site, promoting short and long-term ecological benefits:
- Structural reinforcement to the hillsides increases the ground’s stability, enabling native plants to take root, flourish, and attract pollinator species.
- Phyto-remediating plants filter, extract, and accumulate suspended chemicals from the water and soil, improving their nutritive function for flora and fauna.
- Bioswales, retention ponds, and water channels distribute greywater throughout the site, inviting riparian wildlife to flourish.
Land use & Transformation
Previous eras of disinvestment resulted in a lack of parks, pedestrian pathways, and storm-water management, leading to dangerous mudslides abutting some of the site’s current buildings. Art-Tek Tulltorja transforms this previously unusable dumping ground into the country’s largest walkable urban park. Pedestrian pathways connect low-income neighborhoods to the city center and low-carbon transportation. Nested within this oasis are facilities to catalyze Kosovo’s economic and cultural regeneration:
- Workforce Training: classrooms, Maker Spaces, co-working spaces.
- Culture: amphitheater, performing art center, studios, showrooms.
- Hospitality: art-hotel, restaurants.
- Community Center: adult education, childcare, social services.
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Thriving Communities
Art-Tek Tulltorja’s design builds off of iterative participatory workshops led by local NGOs and The World Bank from 2000–2003. Participating stakeholders include youth, artists, social workers, teachers, community advocates, entrepreneurs, and neighbors from the historically underserved neighborhoods surrounding the site. Art-Tek Tulltorja’s design incorporates stakeholders’ priorities, which include:
- Structural improvements to stabilize unstable hillsides
- Park and recreational spaces
- On-site community center for early childhood and adult education
- Maker spaces, training facilities, and innovation incubators to boost technical skills
- Facilities to produce and showcase art, music, theater, and performance
Community Impact and Resilience
Kosovo is Europe’s youngest country: 51% of the population are under the age of 26 and face a wide employment and training gap. Other challenges include an unskilled workforce, cultural outmigration (“brain drain”), urban de-densification, and economic stagnation. Art-Tek Tulltorja is designed as a vibrant destination nurturing the talent, collaboration, and innovation needed for economic regeneration and bolstering the newly independent country’s cultural esteem. As the country’s most significant infrastructural investment, Art-Tek Tulltorja’s restorative landscaping transforms the site from a high-risk flood area into an ecologically rich zone in the heart of Prishtina and sets new standards for sustainability in the Balkans and beyond.
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Viable Economics
Financial Feasibility
Art-Tek Tulltorja strengthens Kosovo’s long-term economic resilience by investing in a skilled workforce, incubating next-generation creatives and entrepreneurs, and building a safe, livable city.
Early stage capital investors: The World Bank, European Union, NGOs, and public-private partnerships.
Long-term revenue-generating strategies:
- Venue rentals to start-ups, tech companies, and cultural organizations
- Rentals and services for state-of-the-art fabrication, recording, motion capture, and performing art facilities; film production and editing suites
- Ticket sales from performing art events
- Retail and sales tax from boutiques, industrial design showrooms, ateliers, galleries, and hospitality amenities (art-hotel, restaurants)
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Uplifting places
Aesthetic Qualities and Cultural Integration
Art-Tek Tulltorja’s exciting architecture, landscaping, public art, adaptive reuse, and preserved heritage features (smoke stacks, ovens, bricks) include:
- Geometric patterns echoed across the site’s paved areas, metal mesh, street furniture, and planters give a new twist to triangular motifs found in traditional Kosovar textiles, architecture, and metal filigree
- The bright red metal mesh cladding infrastructural “cores” retrofit industrial buildings with stairwells, HVAC, public toilets, and utilities, serving both interior and exterior spaces
- Multi-story outdoor slides slice through the hillside and invite play
- Colorful pavers run across the site, crawl onto the walls, and introduce greenery as horizontal and vertical gardens
